Princess appeals to an older demographic than lines such as Carnival and Norwegian. The average age of passengers is around 57, and you'll usually see a lot of couples on board in their 50s, 60s and 70s. As noted above, these aren't people necessarily craving go-kart tracks and ropes courses at sea.
Who is the target market for cruise ships?
adultsWhat is the target market of cruise ships? According to Cruise Critic, cruise ships are generally geared toward adults. Most cruises target retirees, but more and more are looking to reach elder Millennials in their mid-40s.
Who are the typical cruise clients?
In very general terms, cruising attracts adults ranging in age from their 30s through to their 80s, and you will not find a ship full, exclusively, of 20 year olds.
What is the demographic of people who take cruises?
The vast majority of cruise travelers were employed (72 percent) and 21 percent enjoyed their cruise vacation during retirement. Other demographic characteristics common among most cruisers was a college education (69 percent) and another 84 percent that were married.
Is Princess owned by Carnival?
Carnival Cruise Line is proud to be part of a family of companies owned by Carnival Corporation, which includes sister lines Princess Cruises, Holland America Line and Cunard Line, among others.
What is the age demographic of cruises?
Nevertheless, the average age of cruise ship passengers is generally 47 years. According to a survey by CLIA (Cruise Lines International Association), 15% of the total population of the vessel belongs to this age demography. This may vary under several circumstances, including ship size, destination, season, etc.
Who is the target audience for Princess cruises?
What cruises have less people?
Celebrity Cruises Xpedition, Xploration and FloraThe Xpedition is a 48-passenger vessel; Flora holds 100 passengers, while Xploration carries just 16 passengers. Celebrity's small ships boast al fresco dining, balcony or ocean view rooms, in-suite dining and nightly lectures.
Is Princess a premium cruise line?
In the middle are premium lines, like Princess Cruises, which generally offer a diverse fleet of medium-sized and larger cruise ships, along with accommodations and services that fall between contemporary and luxury offerings.
Which cruise line is the strongest financially?
| Cruise Line Stocks With the Best Performance | ||
|---|---|---|
| Price ($) | Market Cap ($B) | |
| Royal Caribbean Group (RCL) | 78.85 | 20.2 |
| Norwegian Cruise Line Holdings Ltd. (NCLH) | 14.47 | 6.1 |
| Carnival Corp. (CCL) | 11.04 | 14.4 |
What is the average age of cruise customers?
47 yearsNevertheless, the average age of cruise ship passengers is generally 47 years. According to a survey by CLIA (Cruise Lines International Association), 15% of the total population of the vessel belongs to this age demography. This may vary under several circumstances, including ship size, destination, season, etc.
Which cruise line has the oldest demographic?
The cruise lines that attracted the oldest passengers were mostly river cruise lines. Among major ocean cruise lines, Holland America Line also attracted an older passenger base, with an average age of 64. The luxury brand, Oceania Cruises, had an average age of 64.1.
Do you get paid a lot to work on a cruise ship?
How much does a Cruise Ship Worker make? As of Nov 3, 2023, the average annual pay for a Cruise Ship Worker in the United States is $49,005 a year. Just in case you need a simple salary calculator, that works out to be approximately $23.56 an hour. This is the equivalent of $942/week or $4,083/month.