A tourism master plan is the roadmap for destination success. It is a crucial first step that will address three important questions: “Where are we?” “Where do we want to go?” “How do we get there?”Cached
What is the step of a master plan?
The preparation of a Master Plan is divided into Four Phases as follows: (1) Pre-Application Phase (2) Master Plan Initiation Phase (3) Master Plan Preparation Phase (4) Master Plan Hearing and Adoption Phase Each of these phases is described in more detail herein.
What is a destination master plan?
How do I make a destination plan?
Components of a Destination Management plan
- Define the destination. Defining the destination is important when multiple stakeholders with various perspectives are involved. …
- Define the vision. …
- Data, research and analysis. …
- Strategic fit. …
- Brand positioning. …
- Target markets. …
- Experience and product development (Attractions) …
- Access.
What is the difference between plan and master plan?
A site plan layout focuses on a single project on a specific site, while a master plan design covers a broader area and multiple projects. Another difference is the level of detail and accuracy. A site plan layout is more precise and technical, while a master plan design is more conceptual and flexible.
What comes first a strategic plan or master plan?
A strategic plan answers the question “where do we want to go?” while a master plan provides a road map that shows how we can get there. In identifying a clear goal for the master plan, always begin with the school's strategic plan.